How Shop For Good works

All the items in our store represent urgently-needed products and service. By donating the approximate cost of this product or service, we can then gift this purchase to a homeless Londoner we support.

Every single purchase helps us provide Londoners facing homelessness this winter with the support they deserve.

Your purchase (and any Gift Aid contribution) will be prioritised in funding the distribution of the product or service you buy. If a lot of people buy the same item and we have an urgent shortfall in areas of the charity, we will seek to even things up to provide the full range of vital services needed to support Londoners facing homelessness. This means that in some cases, some or all of your donation could be used differently. Whatever happens, we promise that 100% of your purchase will be used to fund Londoners out of homelessness, for good.